Knewsroom is Dead, is there any hope for Kluster?
After just 37 issues of Klusters community driven newspaper has written its own obituary. Knewsroom was plaged with poor quality original articles and less then stellar linked content. The mock Obituary states the cause of death as starvation.
Knewsroom, was a daily “paper” users submitted new topics and stories each day and then members invest in them using a currency called “watts”. Once the “Paper is published” members get paid out based on their investments, users actually get a % of advertising revenue. If an original story you create makes it to the fount page you get paid $150.
The writing was on the wall as Kluster.com removed Knewsroom from its banner this week.
The problem with the internet generation is we don’t care about yesterdays news! We want todays news now. In my opinion where Kluster failed is it was looking backwards and not to the future. The sight should have been a digg and readit model allowing users to promote original content along with link content and then use the investing and revenue sharing method that way.
Klusters third try NameThis is a crowdsourced community which suggests names for companies, using a productive market (hidden) users invest in their favorite names which is used to decided on the top three names. I wonder if this two is headed for failure as the quality of names is just not there. I also wonder if this can be a stand alone product, or if this would be a better product for a company like CrowdSpring.
Kluster is set to release another product in July, we will see if this one can stand on its feet.
July 19th, 2008 at 11:11 pm
Have you seen anything about the 3rd product yet? I have problems even logging into Kluster over the past several days.
July 23rd, 2008 at 4:33 pm
Not as of yet Kluster has opened up its platform. That may have been their new product.